Google UX Project - design for social good
The world’s most amazing marine animals are now on your iPhone!
As part of my Google UX course, design for social good, I wanted to design a charity app that focuses on the highly endangered marine life and raises awareness of the current threats to our seas and oceans.
Informative
Creative
Impactful
I wanted to bring the app to life through illustrations, to give a modern-day take on the traditional natural history illustration styles of the past.
The carefully curated colour palette is accessible and reflects Cool Earth's brand.
Proxima Nova
Impact
Adobe Caslon
